Michigan Administrative Code (Last Updated: November 16, 2016) |
Department IF. Insurance and Financial Services |
Financial Institutions |
Chapter Regulatory Loan Licensees |
Section 493.20. Advertising.
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(1) A licensee shall maintain copies of all direct mail advertising material that is mailed from any location and marketed to residents of Michigan. The date that the direct mail advertising material was used shall be indicated on the material. A licensee that operates 2 or more licensed offices located in Michigan may, upon notice to the commissioner, maintain 1 record of the advertising material required by this rule in a centrally located office in Michigan for all licensed offices. A licensee that does not have a licensed office located in Michigan shall maintain the copies required by this rule at its home office. All copies that are required to be maintained by the rule shall be retained for a minimum of
3 years and shall be made available for inspection by a representative of the bureau.
(2) An address shall not be carried in any advertisement, except for the address of a licensed office or the home office of the licensee.
(3) A licensee shall not pay any person for loan applications or recommendations.
History: 1981 AACS; 1983 AACS; 1997 AACS.